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Entrepreneurship Resource List
The aim of this page is to provide a comprehensive reference list of the current
library resources that entrepreneurs might consult while researching their startups.
Advice and tips for the entrepreneurial process are better addressed under the
Entrepreneurship
FAQ.
| NOTE: Workshops are conducted
by library staff in the Fall and Spring semesters
for students enrolled in entrepreneurship courses. These
workshops focus on the fundamentals of industry and competitor
research as well as on market research. Consult our workshop
schedule for dates and times. |
Research Sources
Every entrepreneur will need to gather information unique
to his/her product or service, market, and industry. However the resources listed
below are utilized by many entrepreneurs during different phases of the start-up
process.
Accounting and finance for your small business. Burton, James, E. and
Steven M. Bragg. New York: John Wiley &. Sons, 2001. (Mann Library HD 31
B852x 2001 and online
to Cornell Community members).
Black Enterprise guide to starting your own business. Beech, Wendy.
New York, N.Y. : Wiley, c1999. (Online
to the Cornell Community) Discusses general aspects of starting a business,
including choosing the type of business, creating a business plan and winning
venture capital, franchising, online presence, and ongoing financial, management,
and marketing issues. Focuses on special approaches and needs of black entrepreneurs.
The book of entrepreneurs' wisdom: classic writings by legendary entrepreneurs.
Krass, Peter. New York: John Wiley, 1999. (Olin Library and Uris Library HB
615 K72x 1999).
Entrepreneur's ultimate start-up directory. Irvine, CA: Entrepreneur
Press, 2001. (Mann Library HD 62.5 S742x 2001).
Entrepreneurship for Dummies. Allen, Kathleen. Foster City, CA: IDG
Books Worldwide, 2001. (Mann Library HB 615 A664x 2001).
Enterprising nonprofits : a toolkit for social entrepreneurs.Dees,
J. Gregory, Emerson, Jed, and Peter Economy. New York : Wiley,
c2001. (Mann Library HD62.6 D44x 2001 and online
to the Cornell Community). Covers the same topics as most startup
books (idea, raising money, financial management, attracting customers),
but does so very much from the nonprofit perspective.
Fashion entrepreneurship: retail business planning.
Granger, Michelle and Sterling, Tina. New York: Fairchild Publications,
2003. (Mann Library HB 615 G73 2003).
Getting started in entrepreneurship. Kaplan, Jack M. New York: John
Wiley and Sons, 2001. (Management Library & Mann Library HD 62.5 K35x 2001).
Basic guide to starting a business. Addresses topics including market &
competitor analysis; starting home-based businesses, franchises, and purchasing
existing businesses; business plans and startup capital; the IPO process; starting
an internet company; intellectual property; and various business forms, including
C corporations, Subchapter S corporations, limited liability partnerships, etc.
Growing pains: transitioning from an entrepreneurship to a professionally
managed firm. San Francisco: Jossey Bass, 2000. (Management Library HD
62.5 F535x 2000). Discusses the most common types of growing pains that companies
experience as they transition out of the entrepreneurial mode and provides strategies
for managing the transition.
Harvard Business Review on entrepreneurship. Boston: Harvard Business
School Press, 1999. (Mann Library 62.5 H3738x 1999 and onlineto
the Cornell Community). Basic handbook with contributions by venture capitalists,
entrepreneurs, academics, consultants, which offers step-by-step instructions
on crafting the business plan, discusses strategies that successful entrepreneurs
follow (e.g. how to screen out bad ideas), guidance for creating cost &
revenue projections, tips for identifying milestones analyzing your progress,
strategies for day-to-day management, and advice for
The Harvard Entrepreneurs Club guide to starting your own business.
Sharma, Poonam. New York: J. Wiley, 1999. (Management Library JS 141 H35x).
How to form a nonprofit corporation: with forms.Warda, Mark. Naperville,
IL : Sphinx, 2000. (Online
to the Cornell Community.) A guide to starting up, running, and raising money
for a nonprofit corporation within the legal environment regulating nonprofits.
How to set up your own small business. Fallek, Max. Minneapolis: American
Institute of Small Business, biennial, most recent edition is 2001. (Management
Library HD 62.7 H69) This two volume set focuses on the nitty gritty of running
a small business, dealing with topics ranging from getting started to advertising,
legal needs, supply chain issues, bookkeeping, insurance, managing people, franchising,
computer application selection etc. Includes discussions of home-based businesses
and internet implications for small business.
Human relations management in young, growing companies: a manual for entrepreneurs
and executives. Snider, Marvin. Westport, Conn.: Quorum Books, 2001. (Mann
Library HD 62.5 S66x 2001)
Low risk, high reward: starting and growing your business with minimal risk.
Reiss, Bob. New York : Free Press, c2000. (Management Library
HD 62.5 R43x). A nuts-and-bolts entrepreneuship handbook, but
with a focus on managing risk through each step of the process.
Not just a living: the complete guide to creating a business
that gives you a life. Hendricks, Mark. Cambridge, MA:
Perseus Books, 2002. (Mann Library Ellis HD 62.5 H467x 2002)
Real world entrepreneur field guide: growing your own business Bangs
Jr., David H. and Linda Pinson. Chicago: Upstart, 1999. (Management
Library HD 62.5 B362x 1999 and online
to the Cornell Community) General handbook covering a variety
of startup issues, from writing a business plan and getting financing
to bookkeeping, creating and managing growth, and legal issues.
Small business handbook: the entrepreneur's definitive
guide to starting and growing a businesss. Webb, Philip
and Webb, Sandra. London: Prentice Hall, 2001. (Mann Library HD
62.7W42 2001).
Small business start-up guide: a surefire blueprint to successfully launch
your own business. Root, Hal, and Steve Koenig. Naperville,
IL: Sourcebooks, 1998. (Management Library HD 62.5 R66x).
Smartups: lesons from Rob Ryan's Entrepreneur America
boot camp for start-ups: with a new preface. Ryan, Rob.
Ithaca, NY: Cornell University Press, 2002.(Management Library
HD 62.37 R93x 2002). Not a step-by-step book on the entrepreneurship
process, this book takes a look at the secrets to success for
entrepreneurial companies. The author discusses dynamics of the
entrepreneurial team, how to successfully analyze a market, establishment
of a core competency, development of market penetration and growth
potential, the art of presentation to investors, and successful
management and organization.
Soul food: 52 principles of black entrepreneurial success Wallace, Robert
L.. Cambridge, Mass: Perseus Pub., 2000. (Uris Library HF 5386 W18x 2000) Collection
of anecdotes from African-American and minority business owners, detailing the
lessons they have learned and offering advice to new entrepreneurs.
Start up: an entrepreneur's guide to launching and managing a new business.
Stolze, William J. Franklin Lakes, NJ: Career Press, 1999. (Mann Library HD
62.5 S755x and online
to the Cornell Community) In addition to providing the nuts & bolts of the
startup process, this book emphasizes how to think strategically about creating
a business, about your role as an entrepreneur, and about choosing an idea that
will work. Selected chapter titles include: Which Comes First: Whether or How?,
Entrepreneurship for the Retiree, Fads vs. Trends, Homemaker's Theory of Cash
Flow: Forecasting Capital Needs, How to Obtain a Loan: Improving the Odds, The
Importance of Control: Who Needs it?, Working with Public Accountants, Bankers,
and Lawyers, Entrepreneurship for Women! Is it Different Than for Men?, When
Should the Entrepreneur Step Aside?
Startup garden: how growing a business grows you. Ehrenfeld, Tom. New
York: McGraw Hill, 2002. (Mann Library HB 615 E455x 2002).
Start your own business: the only start-up book you'll ever need. Lesonsky,
Rieva. Irvine, CA: Entrepreneur Press, 2001. (Management Library HD 62.5 E559x
2001). Addresses common topics like assessing your readiness as an entrepreneur,
generating ideas, seeking funds, marketing, etc. Coverage of some topics (e.g.
writing the business plan) is not as in-depth as in some other books, however
this book covers topics not addressed by most, including choosing a phone system
and other business equipment, choosing a location, understanding inventory,
and creating financial statements.
Starting your business. Hingston, Peter. New York: Dorling Kindersley,
2001. (Mann Library HD 62.5 H56x 2001)
Unofficial guide to starting a home-based business. Strauss, Steven
D. Foster City, CA: IDG Books Worldwide, 2000. (Mann Library HD 62.38 S77x 2000).
Women entrepreneurs only: 12 women entrepreneurs tell the
stories of their success. Ericksen, Gregory K. New York: John
Wiley, 1999. (Management Library HD 6072.6 U5 E74x) Bios of Sheryl
Leach (Barney), Jenny Craig (Jenny Craig, Inc), Ruth Fertel (Ruth's
Chris Steak House), Joy Mangano (Ingenious Designs, Inc), Mery
Ellen Sheets (Two Men and a Truck), Doris Christopher (The Pampered
Chef), Dorothy White (Miracle Services, Inc), JoAnne Shaw (The
Coffee Beanery), Sharon Lobel (Seal-It, Inc), Ebby Halliday (Ebby
Halliday, Realtors), Sherrie Myers (Lansing Lugnuts), Deborah
Johnston (Care Advantage, Inc).
Getting Started Topic List
Table of Contents
Complete idiot's guide to running a bed and breakfast. Davis, Park
and Susannah Craig. Indianapolis, IN: Alpha Books, 2001. (Hotel Library TX 911.3
M27 D39 2001).
Entrepreneur magazine's How to start a bar/tavern: your step-by-step guide
to success. Irvine, CA: Entrepreneur Magazine Group, 2001. (Hotel Library
TX 950.56 B378x 2001).
Entrepreneur magazine's How to start a food-service business: a step-by-step
guide to success. Irvine, CA: Entrepreneur Media, 1999. (Hotel Library Reference
TX 911.3 M27 E58).
How to make money growing plants, trees, and flowers: a guide to profitable
earth friendly ventures. Jozwick, Francis X. Mills, Wyo: Andmar Press, 2000.
(Mann Library SB 443 J89x 2000).
How to start a home-based catering business. Vivaldo, Denise. Old Saybrook,
Conn : Globe Pequot Press, 2000. (Hotel Library TX 921 V58x 2000).
How to start a home-based landscaping business. Dell, Owen E. Guilford,
Conn : Globe Pequot Press, 2000. (Mann Library SB 472.5 D44x 2000).
How to start and manage a health spa business: a practical way to start
your own business. Lewis, Jerre G. and Leslie D. Renn. Interlochen, Mich
: Lewis & Renn Associates, 1999. (Hotel Library Reference GV 428.5 L49 1999).
The restaurant start-up guide Rainsford, Peter and David H.Bangs, Jr.
Chicago : Upstart Pub., 2001. (Hotel Library TX 911.3 M27 R36x 2001; also available
online
to CU community). Lays out a month by month timeline of tasks that restaurant
entrepreneurs should complete in the year before opening for business. Includes
sample forms, guidance on the business plan, financial projections, employment
& hiring, advertising & promotion, etc.
Start and run a profitable home cleaning business. Bewsey, Susan. North
Vancouver, BC : International Self-Counsel Press, 1999. (Mann Library HD 9999
B882 B49 1999).
Getting Started Topic List
Table of Contents
| NOTE: Sample business
plans are available in the library. This collection of plans is to be
used for academic purposes only. These business plans were developed
by students in Professor BenDaniel's entrepreneurship classes. The plans
must be used/photocopied in the library; they cannot be checked out. The
plans are located on the second floor of the library, in the brown file
cabinets past the Parker Center. |
Anatomy of a business plan: a step-by-step guide to starting
smart, building the business and securing your company's future. Pinson,
Linda. Chicago, IL: Dearborn Trade Publishing, 2001. (Management Library HD
30.28 P65x 2001) Detailed guidance for each part of the business plan. Also
includes a bibliography of library, software, association, and government resources.
Contains sample plan, blank forms and worksheets.
Attracting equity investors: positioning, preparing, and presenting the
business plan. Shepherd, Dean A. and Evan J. Douglas. Thousand Oaks, CA:
Sage Publications, 1999. (Hotel Library HD 30.28 S429x 1998).
BizPlan express. Kapron, Jill E. South-Western College Pub, 1998. (Hotel
Library HD 62.5 K37x 1998).
Business planning guide: creating a plan for success in your own business.
Bangs, David H. Chicago: Upstart Publishing Co., 2002. (Management Library
HD 30.28 B362x 2002) A standard guide to writing a business plan, with samples
and advice for non-traditional plans.
Business Plans Handbook: a compilation of actual business plans developed
by small businesses throughout North America. Kahrs, Kristin, ed. Detroit:
Gale Research Inc. Annual publication. (Management Library Reference HD 62.7
B86) Collection of real business plans, representing various industries, business
types, and geographic areas.
Businessplan.Com: how to write an e-commerce business plan. Ross, L.
Manning. Central Point, OR : Oasis Press, 2000. (Management Library HD 30.28
R664x 2000). Detailed instructions for writing the following sections of
the plan: introduction, products & services, the marketplace, marketing
planning, management and organization, operations, business location and equipment,
and financial plan. Contains tips on funding sources and samples of plan sections.
How to write a business plan. Mckeever, Mike. Berkeley, CA: Nolo Press,
1999. (Management Library HD 30.28 .M3839x 1999 and online as an e-Book via
the Cornell Library Catalog).
How to write a .com business plan: the internet entrepreneur's
guide to everything you need to know about business plans and
financing options Eglash, Joanne. New York: McGraw-Hill, 2001.
(Mann Library HF 5548.32 E33x 2001 and online as an e-Book via
the Cornell Library
Catalog)
Instant busines plan book: 12 quick-and-easy steps to a profitable
business. Berle, Gustav. Santa Maria, CA: Puma Publishing
Co., 2000. (Management Library HD30.28 .B455x 2000).
The new venture adventure: succeed with professional business planning.
Looser,Ueli and Bruno Schlaper. Londan: Texere, 2001. (Mann Library HD 30.28
L79x 2001).
The Prentice Hall encyclopedia of model business plans. Cross, Wilbur
and Alice m. Richey, Paramus, NJ: Prentice Hall Press, 1998. (Management Library
Reference HD 30.28 C76x) Provides a roadmap for the basic business plan, then
provides sample plans for different types of businesses across different industries.
Includes sample e-commerce business plans.
The Road to success: how to manage growth. Kwestel, Mendy, et. al. New
York: John Wiley and Sons, 1998. (Management Library HD 30.28 K93) A guide to
the "operational" plan, with advice on the planning process for growing a company
after it has started.
Seven steps to a successful business plan. Coke, Al. New York:
AMACOM, 2002. (Management Library HD 30.28 C6422x 2002). Non-traditional approach
to writing a business plan. This book focuses on writing a plan for the company's
executives (an operational plan), rather than for venture capitalists or bankers.
The author states that what makes the book unique among business plan books
is that it focuses on: (1) telling a compelling company story, (2) backPlanning
(defining where you want to be and working backward from that point, and (3)
creating a user-friendly 5 page business plan.
Writing a convincing business plan. De Tomas, Arthur R. and Lin Grensing-Pophal.
Hauppauge, NY: Barron's Educational Series, 2001. (Management Library HD 30.28
D477x 2001).
Getting Started Topic List
Table of Contents
Angel financing: how to find and invest in private equity. Benjamin,
Gerald A., and Joel Margulis. New York: John Wiley, 2000. (Management Library
HG 4751 B46x). Written for both investors and entrepreneurs, this book provides
strategies for each for tapping into the informally arranged and somewhat secretive
world of the other.
Angel investing: matching startup funds with startup companies: the guide
for entrepreneurs, individual investors, and venture capitalists. Van Osnabrugge,
Mark, and Robert Robinson. San Francisco: Jossey-Bass, 2000. (Management Library
HG 4027.6 V36x). Examines the differences between angel and venture financing
from the entrepreneur's perspective, then provides tips to the entrepreneur
for tracking down angel dollars. Also provides advice on becoming an angel investor.
The Angel investor's handbook: how to profit from early stage investing.
Benjamin, Gerald A. and Joel Margulis. Princeton, NJ : Bloomberg Press, 2001.
(Management Library HG 4963 B463x 2001). Provides advice for the angel investor,
including an overview of the angel capital market, key factors in successful
angel investing, managing risk, angel strategies, deal-flow development, due
diligence process, preinvestment audits, negotiation and deal structure, valuations
of early stage companies, postinvestment oversight and advising, and exit routes
to liquidity.
Attracting equity investors: positioning, preparing, and presenting the
business plan. Shepherd, Dean A. and Evan J. Douglas. Thousand Oaks, CA:
Sage Publications, 1999. (Hotel Library HD 30.28 S429x 1998).
Corporate Venturing Directory. Barry, David G. et. al, ed. Wellesley,
MA: Asset Alternatives Inc. (Management Library Reference HG 4751 C68) Not a
directory of venture capital firms, this guide lists corporations like Dell
Computer and France Telecom who fund startups as a way to enhance their R &
D departments, to speed products to market via small, agile partner organizations,
and to foster an entrepreneurial spirit in a way that is easier in a small company.
This directory profiles each corporation and lists its recent investments.
Under the radar: starting your net business without venture capital.
Kling, Arnold. Cambridge, Mass: Perseus Publishing, 2001. (Mann Library HF 5548.32
K55 2001).
The VC way: investment secrets from the wizards of venture capital.
Zygmonth, Jeffrey. Cambridge, Mass: Perseus Publishing, 2001. (Management Library
HG 4751 Z94x 2001).
Venture capital handbook: an entrepreneur's guide to raising venture capitaly.
Gladstone, David and Laura Gladstone. Upper Saddle River, NJ: Prentice Hall,
2002. (Mann Library HG 44965 G57x 2002).
Done Deals: Venture capitalists tell their stories. Boston, Mass.: Harvard
Business School. (Management Library HG 4963 D667x 2000). A collection of narratives
of the experiences of players in the VC industry. This book is not a practical
guide for getting venture funding, but rather is background on the industry.
EVCA Directory. Zeventem, Belgium: European
Private Equity & Venture Capital Association. Updated annually.
(Management Library Reference HG70 E9).
How to find money online: an internet-based capital guide for entrepreneurs.
New York: McGraw-Hill, 2001. (Mann Library HG 3754.5 U6 J63x 2001).Pratt's
guide to private equity sources. Wellesley Hills, Mass.: Capital
Pub. (Management Library Reference HG 65 G94) Annually updated handbook
of venture capital; contains directories of U.S. and Canadian companies,
and a separate directory of U.S. small company underwriters.
The SBA loan book Green, Charles, H., Holbrook, Mass: Adams Media Corporation,
1999. (Management Library Reference HG 4027.7 G74x) Describes the SBA Loan Guaranty
Program and provides instructions for preparing a loan application. Advises
on improving the odds of loan approval, getting the loan closed, and how to
proceed if a lender denies a loan.
Venture capital: the definitive guide for entrepreneurs, investors,
and practitioners. Cardis, Joel; Kirschner, Sam et al. New York: John
Wiley & Sons, Inc., 2001. (Management Library HG 4751 V463x 2001) Discusses
the nature of the VC game, assessing your suitability as a candidate for VC
funding, valuing your company, writing a business plan, targeting the best venture
capitalist for you, presenting to the venture capitalists, netotiating terms,
and surviving the due diligence process. Contains a case study, sample forms,
and directories of online entrepreneurial resources and VC resources for women
and minorities.
Getting Started Topic List
Table of Contents
How to form your own corporation: with forms.
Eckert, W. Kelsea, Srtorius III, Arthur G., Warda, Mark. Naperville,
Il: Sphinx Pub., 2001. (Management Library KF 1414.6 E29x 2001).
Includes forms, statute summaries for all 50 states, information
on S corporations, selling stock, and running a corporation, and
procedures for setting up a corporation.
How to start your own S corporation. Cooke,
Robert. New York: J. Wiley & Sons, 2001. (available online
as an e-Book via the Cornell
Library Catalog)
How to incorporate: a handbook for entrepreneurs and professionals.
Diamond, Michael R. and Julie L. Williams. New York: J. Wiley,
2001. (Management Library KF 1420 D53x 2001). Describes various
company legal entities, pre-incorporation activities, incorporation,
financial structure, dividends, corporate control, articles of
incorporation, bylaws, corporate operations, taxes, Subchapter
S and other tax options for a small business, limited liability
companies, taking funds from the corporation, executive compensation,
and securities. Includes a large number of sample forms.
How to incorporate in any state: everything you need to know to form a corporation.
Brown, W. Dean. Knoxville, TN: Consumer Publishing Company, 2000.
(Management Library Reference KF 1420 Z95 B76x). Discusses the
process of incorporation for new and existing companies. Addresses
topics like choosing a corporate name, filing paperwork, choosing
an incorporation state, registering and issuing stock, electing
diretors, transferring assets, and accounting & insurance
issues. Contains incorporation forms for every state and sample
stock certificates and bylaws for Nevada and Delaware.
Keys to Incorporating. Fox, Steven A. Hauppauge, NY: Barron's,
2001. (Management Library KF 1420 .F69x 2001). Details the incorporation
process, the running the corporation, and dissolving it if necessary.
Legal guide for starting and running a small business.
Steingold, Fred. Mary Randolph and Ralph Warner, ed. Berkeley:
Nolo Press, 2003. (Law Library Reserve KF1659.Z9 S82 2003; 2001
ed. available online as an e-Book via the Cornell
Library Catalog) Volume 1 provides an overview of the following
topics: choosing a business form, structuring a partnership agreement,
creating a corporation, naming your business and products, liscenses
and permits, tax basics, raising money, buying a business, investing
in franchises, insurance issues, leasing, operating a home-based
business, employee/independent contractor issues, dealing with
cash, checks, and credit cards, extending credit, drawing up contracts,
the financially troubled business, resolving legal disputes, and
small claims court. Volume 2 provides relevant sample forms, contracts,
and agreements.
Getting Started Topic List
Table of Contents
The Copyright Handbook. Fishman, Stephen. Berkely: Nolo Press, 2000.
(Management Library Reference KF 2995 F53x 2000 and online as an e-Book via
the Cornell Library Catalog)
Overview of copyright and copyright law, the copyright registration process,
transferrance of copyright ownership, copyright durations, infringement, international
copyright protection, and copyright in the online world. Includes a variety
of sample and blank copyright application forms.
Copyright your software. Fishman, Stephen. Berkeley: Nolo Press, 1998.
( Berkely: Nolo Press, 2000. (Available online as an e-Book via the Cornell
Library Catalog).
How to form a nonprofit corporation: with forms.Warda, Mark. Naperville,
IL : Sphinx, 2000. (Online
to the Cornell Community.) A guide to starting up, running, and raising money
for a nonprofit corporation within the legal environment regulating nonprofits.
How to form your own corporation: with formsEckert, W. Kelsea, Arthur
G. Sartorius III, and Mark Warda. Naperville, IL: Sphinx Pub, 2001. (Management
Library KF 1414.6 E29x 2001).
How to register your own trademark. Warda, Mark. Naperville, IL: Sphinx
Publishing Company, 2000. (Management Library Reference KF 3181 Z9 W374x 2000)
Includes forms and procedures for choosing a trademark, searching to ensure
that it is not already in use, registering it with the state and federal governments,
and protecting it against infringement. Includes a special section on "Trademarks
in the Internet Age."
Legal guide for starting and running a small business. Steingold, Fred.
Mary Randolph and Ralph Warner, ed. Berkeley: Nolo Press, 1998. (Management
Library Reference KF 1659 Z9 S82) Volume 1 provides an overview of the following
topics: choosing a business form, structuring a partnership agreement, creating
a corporation, naming your business and products, liscenses and permits, tax
basics, raising money, buying a business, investing in franchises, insurance
issues, leasing, operating a home-based business, employee/independent contractor
issues, dealing with cash, checks, and credit cards, extending credit, drawing
up contracts, the financially troubled business, resolving legal disputes, and
small claims court. Volume 2 provides relevant sample forms, contracts, and
agreements.
License your invention: sell your idea and protect your rights with a solid
contract. Stim, Richard. Berkeley: Nolo Press, 2000. (Management Library
Reference KF 3145 Z9 S75x and online as an e-Book via the Cornell
Library Catalog). Covers standard issues of licensing and intellectual property
as well as more specific issues of joint ownership, inventor employees, licensing
agents, warranties, imdemnification, termination, boilerplate provisions, and
money & negotiation. Contains sample agreements.
Patent, copyright, and trademark. Elias, Stephen. Berkeley: Nolo Press,
2001. (Management Library Reference KF 2980 E44x and online as an e-Book via
the Cornell Library Catalog).
An overview each of trade secret, copyright, patent, and trademark law, with
sample forms and statute excerpts.
Patent it yourself. Pressman, David. Berkeley: Nolo Press, 1999. (Management
Library Reference KF 3114.6 P74x and online as an e-Book via the Cornell
Library Catalog) Background on the patent process, advice on what is "patentable,"
as well as on how to tell if your invention will sell. Step-by-step procedures
on filing for a patent, including how to draft initial drawings, specifications,
and other sections of the patent application in a way that will succeed with
the PTO. Also details issues of infringement, liscensing, extensions, and marketing
inventions.
Patents for beginners Pressman, David and Richard Stim. Berkeley: Nolo
Press, 2000. (Management Library Reference KF 2980 E44x and online as an e-Book
via the Cornell Library Catalog).
Small business formation handbook. Cooke, Robert, New York, John Wiley,
1999. (Management Library KF 1659 C66x) Discusses legal liability and tax ramifications
aspects of the different types of business formations, including sole proprietorships,
partnerships, C corporations, S corporations, and limited liability companies.
Small business start-up kit. Pakroo, Peri H. Berkeley, CA, Nolo.com,
2000. (Mann Library KF 1380 Z9 P34 2000)
Small business tax workshop workbook. Washington, D.C.: Dept. of the
Treasury, Internal Revenue Service. (Management Library HD 2346 U5 S67) Annual
workbook covers employment taxes and financial statements, and explains schedules
C, SE, and form 1040-ES.
State tax guide. Chicago: Commerce Clearing House, Inc. (Management
Library Reference HJ 2385 C73) Dictionary of state taxation, arranged by state
and tax type. Included are property, alcoholic beverage, fuel, tobacco, and
sales taxes.
Trademark: legal care for your business and product name. Berkeley:
Nolo Press, 2001. (Management Library Reference KF3180.Z9 M28x
2001 and online as an e-Book via the Cornell
Library Catalog).
Getting Started Topic List
Table of Contents
Table of Contents
Business Rankings Annual Detroit: Gale Research. Annual publication;
latest edition is 2002. (Management Library Reference Z 7164 T87 B97) Ranks
top competitors in various industries.
CareerSearch (Top Business Databases Resource) Company database that
allows screening by geographic location , industry, and company size. Useful
for generating a list of companies providing very specific products or services
via the business description keyword search. Creates a more comprehensive
list of competitors than the market share sources listed in this section.
Market Share Reporter Detroit: Gale Research. (Management Library Reference
HF 5410 M34) Ranks top competitors in various industries.
Ward's business directory of U.S. private and public companies Detroit:
Gale Research. Annual; most recent edition at Management is 2000; Most recent
edition at Hotel is 2003. (Management Library Financial Services Tables HD 9503
W26) Lists industry competitors (more competitors listed than in the market
share books).
World Market Share Reporter Detroit: Gale Research. Annual; most recent
edition is 2002. (Management Library Reference HF 5410 W92) Ranks top competitors
in various industries worldwide.
Table of Contents
Competitive Environment Topic List
Company Profiles and
Financial Information
Factiva.
(Top Business Databases Resource) Online service providing access to a variety
of business databases. Full-text articles from the Wall Street Journal, Barron's,
business wire services, and the general business press. SEC filings and financial
market data. Contains fundamental financial reports, corporate overviews and
histories, and company - to - industry comparative financial reports.Company
data is available for U.S. public firms only; article coverage is worldwide,
public and private firms.
Mergent
Online (Top Business Databases Resource) Mergent Online provides web-based
access to detailed corporate financial histories (including capital changes)
and operational histories. It also details properties, subsidiaries, officers/directors,
long-term debt, financial statements, capital stock, and financial statements
and ratio analysis. Includes links to news headlines and annual reports. Financial
statements are more detailed in terms of line breakdowns than they are in Thomson
Research.
Thomson
Research (Top Business Databases Resource) provides 10-years of company
financial data in spreadsheet format, as well as access to financial filings,
corporate profiles, and news articles.
Hoovers
online (Top Business Databases Resource) provides descriptive and financial
profiles and histories of large firms. Identifies product/service lines, lists
officers, and includes competitors.
| NOTE: You may also wish
to consult our Article
Research FAQ which provides tips on searching for newspaper and magazine
articles about companies. Also check out our FAQ for Annual
Reports which lists a variety of sources from which annual reports
or company financial statements can be retrieved. |
Competitive Environment Topic List
Table of Contents
Encyclopedia of American Industries. Detroit: Gale
Research. (Management Library Reference HC 102 E53x) Covers a large selection
of industries. The two volume set covers the major manufacturing and service
industries as well as smaller industries not profiled by most other sources.
Encyclopedia of Emerging Industries. Detroit: Gale
Research. (Management Library Reference HC 102 E533) Profiles industries that
are displaying substantial growth trends. Industries range from the high tech
(e.g. wireless communications and genetic engineering) to the timely (adventure
tourism, retirement communities).
Encyclopedia of Global Industries. Detroit: Gale
Research. (Management Library Reference HC 102 E534) Companion to the Encyclopedia
of American Industries, this volume profiles industries on an international
scale and reviews the state of industries in the countries which dominate them.
Investext
Plus. (Top Business Databases Resource) Contains analyst reports on
industries and companies, as well as association reports on specific industries.
Standard & Poor's Industry Surveys. New York:
Standard and Poor's Corp. (Management Library Financial Services Tables HG 4921
S78 I39 and now online as part of the Market
Insight service) These surveys report quarterly on industries, products,
and key companies. Industry trends, market share, and company analyses are provided
in text, charts, and statistics. S&P Industry Surveys are very good for
researching large industries. Access Note: In Market
Insight, click the Industry button, select your
industry from the pull down menu and click Go. Then click the
arrow for S&P Industry Surveys and select the .pdf
report.
Stat-USA.
(Top Business Databases Resource) Contains comprehensive reports by the Department
of Commerce which detail the developments of specific industries in specific
countries.
Competitive Environment Topic List
Table of Contents
Almanac of business and industrial financial ratios.
Englewood Cliffs, NJ: Prentice-Hall. (Management Library Reference HF 5681 R25
T861) Provides an annual overview of industries including operating expenditures,
return on assets, debt ratio, and other financial ratios.
Business profitability data. John B. Walton, ed.
Dallas: Weybridge Publishing Company. (Management Library Reference HD 2346
U5 B97) Data on profitability, risk, trends, and potential for small businesses,
arranged by industry.
Financial studies of the small business. Winter Haven,
FL: Financial Research Associates. (Management Library Reference HD 2346 U5
F49) Balance sheet, income statement and ratio data for small businesses, arranged
by asset size and industry.
Industry norms and key business ratios. NY: Dun &
Bradstreet Credit Services. (Management Library Reference HF 5681 R25 D89) Provides
financial ratios by SIC code including accounts receivable, net sales, inventory,
total liability and net worth.
RMA annual statement studies. Philadelphia: Robert
Morris Associates. (Management Library Reference HF 5681 B2 R63) Examines specific
industries; includes balance sheet information and ratios.
Competitive Environment Topic List
Table of Contents
Table of Contents
County business patterns. Washington, D.C.: Bureau of the Census. Annual
series with a report for each county, state, District of Columbia, Puerto Rico,
and a U.S. summary. Contains employment, payroll data, and number of establishments
by employment size. Only government series providing annual sub-national data
at the detailed NAICSindustry classification level. Location: County
Profiles, available by NAICS classification, are available at the U.S.
Census Web Site.
Current population reports. Washington, D.C.: Bureau of the Census.
Detailed statistical series on the population of the United States. Provides
information on specific population characteristics and projected population
trends. Location: Reference HA 203 C97 in print. Many of the Population
reports are available online at the census web site (click on the links below
for the series in which you are interested.
Consumer income (Series
P-60)
Household economic studies (Series
P-70)
Population characteristics (Series
P-20)
Population estimates and projections (Series
P-25)
Special studies (Series
P-23)
Economic censuses. Washington, D.C.: Bureau of the Census. Economic
censuses are run every five years. Annual surveys are conducted to update the
data. Data elements include value of shipments, capital expenditures, number
of employees, payroll data and number of establishments. Data is arranged by
SIC code and by geographic area. Location: Special industry censuses
and data by SIC and NAICS codes at the national and state level are available
at the Census
Web Site.
Sourcebook
America. (Management Library Reference Workstation) Washington, D.C.:
CACI Marketing Systems. Annual CD tracks statistics on income and purchasing
power by county or zip code.
Survey of current business. Washington, D.C.: U.S. Dept.
of Commerce, Economics and Statistics Administration, Bureau of
Economic Analysis. Monthly periodical tracking economic indicators,
industry data, and import/export data. Special issue in July,
"National Income and Product Accounts," includes "Personal Consumption
Expenditures by Type of Product". Location: Full-text of
issue is available via Stat-USA's State
of the Nation Library. Go to the Top
Business Databases. When the resource comes up, click State
of the Nation Library and click Survey of Current
Business. Issues are in .pdf format. Also available in
print in the library under HC 101 A13 (Current issues are in the
Periodicals section)
Marketing Research Topic List
Table of Contents
American Generations: Who they are, how they live, what they think.
Ithaca: New Strategist Publications, 2000. Data on U.S. consumers from different
generations extracted from the Consumer Expenditure Survey and repackaged in
an easy to use format. Compares the attitudes & behavior, education, health,
households & housing, income, labor force, population, spending, and wealth
of the different generational groups.Location: Reference HC 110 C6 A432x.
American Marketplace: Demographics and Spending Patterns. Ithaca: New
Strategist Publications, 2001. Data on U.S. consumers extracted from the Consumer
Expenditure Survey and repackaged in an easy to use format. Includes data on
the spending patterns, health, labor force, living arrangement, income &
wealth, demographics, and psychographics of U.S. citizens. Location:
Reference HC 110 C6 A432x.
Americans 55 and Older. Ithaca: New Strategist Publications, 2001.
Data on senior citizens extracted from the Consumer Expenditure Survey and repackaged
in an easy to use format. Includes data on the spending patterns, income, demographics,
and psychographics of senior citizens. Location: Reference HC 110 C6
C66.
Baby Boom: Americans Aged 35 to 54. Ithaca: New Strategist Publications,
2001. Data on baby boomers extracted from the Consumer Expenditure Survey and
repackaged in an easy to use format. Includes data on the spending patterns, income,
demographics, and psychographics of baby boomers. Location: Reference HC
110 C6 R868.
Choices
III. Current data set is 2000. Use
this service to find data about consumers at the brand level.
This is an electronic version of "Simmons Survey of Media and
Markets." Location: Reference Workstation.
Consumer dimensions. New York: Media Dynamics, 2001. Discusses and
provides data reflecting and projecting demographic and consumer behavior trends.
Includes data on internet usage and e-commerce. Some data from ACNielsen, Total
Research Corp, and other market research firms. Location:Reference HC
110 C6 C66.
Consumer expenditure survey. Washington, D.C.: U.S. Department of Labor,
Bureau of Labor Statistics. Nationwide, ongoing study of household spending.
Location: online at http://www.bls.gov/cex/home.htm.
Factiva.
Provides access to articles from thousands of business publications,
including market research journals such as American Demographics.
Location: Top
Business Databases.
European Marketing Data and Statistics London: Euromonitor.
2003. (Annual). Statistical information on consumer expenditures,
advertising, retailing, consumer market sizes, and household consumption.
Location: Reference HA 1107 E89 -- much of this data is
also online via Euromonitor Passport.
Gartner IntraWeb.
Provides Gartner Group's market research reports for the information
technology professional. Location: Top
Business Databases.
Generation X: The young adult market. Ithaca: New Strategist Publications,
2001. Data on young adults extracted from the Consumer Expenditure Survey and
repackaged in an easy to use format. Includes data on the spending patterns,
income, demographics, and psychographics of young adults. Location: Reference
HC 110 C6 M544x
Euromonitor Passport. A marketing tool which covers countries worldwide. It contains data for many countries
on consumer market sizes, market data & forecasts, consumer lifestyles,
companies and brands, and business information sources. For United Kingdom,
Germany, United States, Australia, China, Japan, South Korea, and France it provides full-text market research reports for specific products/industries. Location: Top
Business Databases.
International Marketing Data and Statistics London: Euromonitor,
2003. (Annual). Statistical information on consumer expenditures,
advertising, retailing, consumer market sizes, and household consumption.
Location: Reference HA 42 I56 -- much of this data is also
online via Euromonitor Passport.
Lifestyle market analyst. Wilmette, IL: Standard Rate &
Data Service, 2003. (Annual). Provides profiles of consumers by
bringing together demographic, geographic, and lifestyle information
for each ADI market. Unique in that it focuses on hobbies/lifestyles
(e.g. gardening, travel for business) rather than expenditures on
a particular product. Location: Reference HF 5415.33 U6 L72.
The Millennials : Americans under age 25. Ithaca, NY: New
Strategist Publications, 2001. (Management Library Reference HC 110 C6 M55 2001).
Data on young consumers extracted from the Consumer Expenditure Survey and repackaged
in an easy to use format. Examines the youth generation from two perspectives:
(1) as independent individuals establishing themselves in the household and
labor market, and (2) as children in the homes of their parents.
Mintel.
Provides full-text market research reports on a wide variety of
consumer service and product industries and demographic groups.
U.S. and U.K. coverage, plus some coverage of other countries.
Location: Top
Business Databases.
Sports
Business Research Network. A continuously updated source of full-text
articles providing news and market research information from sports industry sources.
Includes international sporting goods equipment market reports for 35 countries,
export and import statistics, trade magazine and newsletter pages dealing with
finance, licensing, fashion, women's and youth sports, marketing, sponsorship,
research reports, sports broadcasting, ratings and more. Location: Top
Business Databases.
STAT-USA.
U.S. Department of Commerce. The Globus & NTDB component contains Market
Research Reports for industries in countries worldwide and Country Commercial
Guides, which provide information on doing buiness in and marketing products
to different countries. Location: Top
Business Databases.
Survey of buying power and Media Markets. Special issue
of Sales & Marketing Management. New York: Sales Management,
2002. (Annual). Tracks retail sales and population trends and
provides an "effective buying income" index for all metros, counties,
and major U.S. cities. Ranks metros by their sales and by specific
socioeconomic characteristics. Companion volume, Survey of media
markets, provides similar data plus 5 year metro market projections
and current merchandise line sales statistics. Location
Reference HC 106.3 S162.
Marketing
Research Topic List
Table of Contents
Ad$Summary. New York: Leading National Advertisers. (Management Library
Reference HF 5801 A18) Identifies brands and their respective media expenditures
across 10 media dimensions. Ranks industries and companies by total media expenditures.
Mediaweek. New York: A/S/M Communications. (Current issues in Periodicals
stacks; older issues are shelved under HF 5801 M486). Publishes regular feature,
"Market Trends," which tracks media spending for a variety of brand categories.
Superbrands. New York: A/S/M Communications. (Management
Library Reference HF 5415.1 S95) Annual analysis of the top 2,000
U.S. brands. Published as a special issue of Brandweek.
Marketing Research Topic List
Table of Contents
Table of Contents
How to form your own New York corporation. Mancuso,
Anthony. Berkeley: Nolo Press, 1998. (Management Library KFN 5357 C5 M36x) Explains
NYS corporate law, tax structure, and NYS initial public offerings.
How to incorporate and start a business in New York.
Dicks, J.W., Esq. Holbrook, Mass: Adams Media Corporation, 1997. (Management
Library Reference KFN 5345 Z9 D53x 1997) Discusses state and federal requirements;
choosing a business type; S corporations; labor law employee benefits, and payroll
taxes; providing credit for customers; working with lawyers, and other legal
aspects to starting a business.
New York forms: practice-oriented forms for New York legal
and business transactions. Rochester, N.Y.: Lawyers Co-operative
Pub. Co. Updated annually. (Law Library Reference KFN 5068 N53)
New York laws affecting corporations. New York, N.Y.:
Prentice Hall Legal & Financial Services. (Management Library Reference
HD 2798 N7 N56) Contains full-text of Business Corporation Law, Not-for-Profit
Law, Cooperative Corporations Law, and Limited Liability Law, as well as excerpts
from other laws affecting corporations.
New York red book. Guilderland, NY: New York Legal Publishing
Corp. Updated annually. (Management Library Reference JK 3431
N537) Handbook of NYS governmental departments and officials.
New York State statistical yearbook. Albany, NY: Nelson
A. Rockefeller Institute of Government, SUNY; Albany, N.Y.: New
York State Division of the Budget, Office of Statistical Coordination.
Updated annually. (Management Library Reference HA 541 A35) Annual
publication contains a variety of demographic, economic, business,
and social statistics.
Special Topics Topic List
Table of Contents
Building an eBusiness from the ground up. Reding,
Elizabeth Eisner. New York: McGraw-Hill/Irwin, 2001. (Management Library HF
5548.32 R43x 2001). Introducation to the process of creating a web presence,
with detailed instructions on creating a business plan, developing a marketing
plan, technical aspects of designing a web page and maintaining a site, and
running an e-business. Includes rudimentary html training.
Businessplan.Com: how to write an e-commerce business
plan. Ross, L. Manning. Central Point, OR : Oasis Press, 2000. (Management
Library HD 30.28 R664x 2000).
Culture.com: Building corporate culture in the connected
workplace. Neuhauser, Peg C., Ray Bender, and Kirk L. Stromberg, Toronto:
John Wiley & Sons Canada, Ltd, 2000. (Management Library HD 58.7 N484x).
Discusses strategies for building an effective corporate culture in an e-business
company, with topics such as adapting to the speed of the net world, addressing
issues such as hiring, conditioning, training, reward, establishing shared values,
legends, and folklore, and providing role models. For transitioning companies,
it discusses living with parallel culures during the change to an e-business
model.
eBrands: building an internet business at breakneck
speed. Carpenter, Phil, Boston: Harvard Business School Press, 2000. (Management
Library HD 69 B7 C37x and online as an e-Book via the Cornell
Library Catalog). This book contains six case studies of internet companies
who have successfully branded their products despite the intensely competitive
internet marketplace. The studies include mistakes and breakthroughs of each
company. Companies profiled: iVillage, CDNOW, BarnesandNoble.com, Yahoo!, Fogdog
Sports, and Onsale.
Entrepreneurial web: first, think like an e-business.
Small, Peter. New York: ft.Com, 2000. (Mann Library HD 30.37 S567x 2000).
Entrepreneurship.com. Burns, Tim. Chicago:
Dearborn Trade, 2000. (Management Library HD 30.37 B867x). A guide to creating
a sustainable e-commerce firm (or a web presence for a brick & morter firm)
in today's tough internet economy. Addresses strategies for finding a niche
in the competitive landscape, choosing a team of staff, researching your market
and industry, and dealing with financial accounting, internet law, and getting
financing.
Essential business tactics for the Net Chase, Larry and Eileen
Shulock, with Nancy C. Hanger. New York: Wiley, 2001. (Mann Library
HD 30.37 C37x 2001).
Essential guide to web strategy for entrepreneurs.
Bergman, Dr. Thomas P. Upper Saddle River, NJ: Prentice Hall,
2002. (Management Library HF 5548.32 B468x 2002). Discusses targeting
customers and building an email list, promoting through email,
building internal email systems, setting up internal networks,
using web sites to tell your company's story, and the mechanics
of setting up electronic commerce, including design, infrastructure,
and construction, generating traffic, and making sure it works.
E-trepreneur!: a radically simple and inexpensifve
plan for a profitable internet store in 7 days Szydlik, Sherry and
Lamont Wood. New York: Wiley, 2000. (Mann Library HF 5548.32 S984x 2000).
High tech startup: the complete handbook for creating successful new high
tech companies. Nesheim, John L., New York: Free Press, 2000.
(Management Library HD62.5 N47x). The entrepreneurial process
as it applies to high tech companies. A favorite of the entrepreneurship
faculty at Cornell (written by one of them).
How to write a .com business plan: the internet entrepreneur's
guide to everything you need to know about business plans and financing options.
New York: McGraw-Hill, 2001. (Management Library HD 62.5 H683x 1999) Discusses
the issues involved in deciding whether to take your offline business online,
and how to decide if the web is the right place to start your new business.
Discusses technical aspects of setting up an e-business (designing your site,
security, marketing) and of creating a digital buisness plan.
Internet Marketing Plan Bayne, Kim M., New York:
John Wiley, 2000. (Management Library HF 5415.1265 B39x) Target audience is
the existing company that is developing its internet presence. Describes the
process of creating and implementing an internet marketing plan and talks about
weaving internet marketing in with the rest of the company's marketing communications.
The professional's guide to doing business on the internet.
Gutterman, Alan S., Robert Brown, and James Stanislaw. San Deigo: Harcourt Brace
Professional Pub, 2000. (Mann Library HF 5548.32 L54x).
Small business solutions for E-commerce. Kienan,
Brenda. Redmond, WA: Microsoft Press, 2000.(Management Library HF 5548.32 K54x
2000) Addresses issues facing companies creating a web presence, including budgeting,
legal issues, creating online branding, providing customer service, building
traffic, html/web site creation fundamentals, working with web developers, understanding
site hosting issues, assessing site success, and creating intranets. Promotes
Microsoft products.
Start right in E-business: A step-by-step guide to successful
e-business implementation. San Diego: Academic Press, 2001. (Management
Library HF 5548.32 L54x) A guide to the established business considering implementing
an e-business model.
Underdogs in overdrive: 10 insanely great ideas for the Asian technopreneur.
Khan, Ilyas. New York: John Wiley, 2001. (Asia Collections, Kroch Library HC
415 I55 K47x 2001).
Web rules: how the internet is changing the way consumers make choices.
Murphy, Tom. Chicago: Darborn Trade, 2000. (Mann Library HF5415.1265
M87x 2000 and online as an e-Book via the Cornell
Library Catalog).
Special Topics Topic List
Table of Contents
Getting along in family business: the relationship intelligence
handbook. Hoover, Edwin A. and Colette Lombard Hoover. New York: Routledge,
1999. (Hotel Library HD 62.25 H66x 1999).
Survival guide for business families: critical choices
for success. LeVan, Gerald. New York: Routledge, 1999. (Mann Library &
Hotel Library HD 62.25 L48x 1999).
Sustaining the family business: an insider's guide to
managing across generations. Paisner, Marshall B. Reading, Mass: Perseus
Books, 1999. (Mann Library HD 62.25 P35x 1999).
Whose business is it anyway?: smart strategies for ownership
succession. PricewaterhouseCoopers LLP, 1999. (Management Library HD 1393.25
W46 1999).
Special Topics Topic List
Table of Contents
Bond's Franchise guide. Oakland, CA: Source Book Publications.
(Hotel Library Reference HF 5429.235 U5 S66) Directory of Franchise
opportunities, organized by industry with an alphabetical index.
Entries contain contact information, description, background,
financial terms, support and training, and expansion plans. U.S
and Canada.
Franchise annual. Lewiston, N.Y.: INFO Press, International
Franchise Opportunities. Updated annually. (Management Library
Reference HF 5429.3 FE) American, Canadian, and limited overseas
listings. Contains contact information, number of franchised vs
company owned units, start-up costs, and financing help, if available.
Franchise opportunities guide. Washington, D.C.: International
Franchise Association. Updated anually. (Management Library Reference
HF 5429.23 F81) Directory of franchise opportunities by industry.
Also discusses trends in franchising and legal/finance tips. Contains
international franchise opportunities.
Franchise opportunities handbook: a complete guide for
people who want to start their own franchise. Ludden, LaVerne. Indianapolis:
Park Avenue, 1999. (Hotel Library Reference HF 5429.235 U5 L83x 1999).
Franchising 101: the complete guide to evaluating, buying,
and growing your franchise business. Chicago: Upstart Publishing, 1998.
(Hotel Library HF 5429.3 F718x)
Special Topics Topic List
Table of Contents
| NOTE: The list
below is a small selection from the books available. A
guided keyword search in the Library
Catalog on entrepreneurs and biography
will return a more complete list. Or, do a guided keyword
search on a specific person's name for biographies about
that person.. Or, try businesspeople
in the library catalog. |
50 usahawan tahan banting : kiat sukses di masa krisis. (Biographies
of fifty Indonesian enterpreneurs). Burhanuddin Abe, editor. Jakarta
: Tajuk : Millennium Publisher, 2000. (Kroch Library Asia HC446.5.A2 L56x 2000).
A to Z of American women business leaders and entrepreneurs.
Sherrow, Victoria. New York: Facts On File, 2002. (Management Library HD 6054.4
U6 S5x 2002). Contains career biographies of famous and not-so-famous women
executives and entrepreneurs throughout the history of this country. Biographies
include references for further information on the women covered.
Against All Odds : Ten Entrepreneurs Who Followed Their Hearts and
Found Success Harris, Wendy Beech. New York : John Wiley, 2000. (online
to members of the Cornell Community). Tells the stories of ten African-american
entrepreneurs, including: Sylvia and Herbert Woods of Sylvia's Restaurant, Effie
Booker of Cabana Car Wash, Vivian Gibson of the Millcreek Company, Inc., Lorraine
Carter of Caption Reporters, Inc., Alonzo Washington of Omega 7, Inc., Frank
Mercado-Valdes of African Heritage Network, Roscoe Allen of Roscoe Allen Company,
Vera Moore of Vera Moore Cosmetics, Renee E. Warren and Kirsten N. Poe of Noelle-Elaine
Media Consultants, and Albert and Odetta Murray of Hillside Inn.
Betting it all: the entrepreneurs of technology. Malone, Michael
S. New York: Wiley, 2002. (Uris Library HC102.5 A2 M32x 2002). Biographies of
some of the leaders of the computer and microelectronic industries. Contains
interviews. Focus is on Santa Clara County.
Business builders in fast food. Aaseng, Nathan. Minneapolis,
Minn.: Oliver Press, 2000. (Hotel Library TX 910.3 A27x 2000). Profiles ten
entrepreneurs who started fast food businesses, including Fred Harvey (Harvey
House), Walter Anderson and Billy Ingram (White Castle), J.F. McCullough and
Harry Axene (Dairy Queen), Maurice and Richard McDonald and Ray Kroc (McDonald's),
Harland Sanders (Kentucky Fried Chicken), and Tom Monaghan (Domino's Pizza).
Dreamers, doers, risktakers : entrepreneurial case stories.
Quezon City: Small Enterprises Research and Development Foundation: U.P. Institute
for Small-Scale Industries, 2001. (Kroch Library Asia HD 2346 P6 D74 2001).
Contains biographical information on entrepreneurs from the Philippines.
Entrepreneur Magazine (The): Encyclopedia of Entrepreneurs.
Hallett, Anthony and Diane. New York: Wiley, 1997. (Hotel Library
HC 102.5 A2 H35x 1997)
Historical encyclopedia of American women entrepreneurs
: 1776 to the present. Oppedisano, Jeannette M. Westport,
Conn. : Greenwood Press, 2000. (Olin Library HF 3023 A2 O64x 2000
).
Kitchen table entrepreneurs: the passion, strength, and
struggles of eleven women escaping poverty through self-employment.
Shirk, Martha and Wadia, Anna. Boulder, CO: Westview Press, 2002.
(Catherwood Library HD 6072.6 U5 S557 2002).
Made in America : the true stories behind the brand names that built
a nation. Gove, John. New York: Berkley Books, 2001. (Olin Library
HC 102.5 G64x 2001).
Net entrepreneurs only: 10 entrepreneurs tell the stories of their
success. Ericksen, Gregory K. New York : John Wiley, 2000. (online
to members of the Cornell Community). Provides biographical information for:
Jay S. Walker of Priceline.com, Mike McNulty & Mike Hagan of VerticalNet,
Christina Jones of pcOrder, William Porter & Christos Cotsakos of E*Trade,
Gregory K. Jones of uBid, Inc., Russell C. Horowitz of Go2Net, Ken Pasternak
of Knight Trading, William Schrader of PSINet, Pierre Omidyar of eBay, and Mark
Cuban & Todd Wagner of Yahoo! Broadcast.
Young entrepreneurs : success made in Singapore. Singapore
: Martin & Elliott Books, 1999. (Kroch Library Asia HF 3800.67 Z5 Y684z
1999).
Special Topics Topic List
Table of Contents
Business information sources. Daniells, Lorna M.
Berkeley: University of California Press, 1993. (Management Library Reference
Z 7164 C81 D182 1993) Considered the "bible of business reference." Each chapter
focuses on a major business area. Includes basic handbooks, books, periodicals,
directories and databases. (1993 edition: $40)
Business information: how to find it, how to use it.
Lavin, Michael R. Phoenix: Oryx Press, 1992. (Management Library Reference HF
5356 L41) Provides in-depth descriptions of major business publications and
databases with explanations of business terms and concepts. ($42.50)
Data sources for business and market analysis. Ganly,
John. Metuchen, NJ: Scarecrow Press, 1994. (Management Library Reference HF
5415. F81 1994) Annotated bibliography of business and marketing information
sources. Extensive coverage of government produced data and reports relevant
to marketers. ($55)
Encyclopedia of business information sources. Detroit: Gale Research
Co. (Management Library Reference HF 5353 E56 ) Broad-based business bibliography
covering over 1,100 subjects of interest to businesses. Each subject entry identifies
basic handbooks and background materials, relevant indexing and abstracting
sources, trade associations, yearbooks and almanacs, periodicals, and online
databases. (2000 edition: $314)
Encyclopedia of small business Hillstrom, Kevin and Laurie Collier Hillstrom.
Detroit: Gale Research Co. (Management Library Reference HD 62.7 H553x 2001).
(cost unavailable)
Table of Contents
Special Topics Topic List
Note: Top Business Databases is a shortcut page to the most popular
business resources used at Cornell. It is in part a subset of
the Cornell Library Gateway's Find
Databases .
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