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Business Information Workshops - Spring 2009

Below is an alphabetical listing of our library workshops for this semester. Registration is required for each session; a registration link follows the workshop description. If you have a question about any of our workshops, or have an idea for an additional workshop, please use our Ask A Librarian form. We also are interested in feedback from those who attend our workshops so as to help our program better meet the needs of our faculty and students.

Workshop Materials

Business Collaboration 2.0: Overview
Learn about a variety of Web 2.0 tools that make keeping up-to-date and in-touch easier. Keep track of the latest business news in blogs and newspapers via RSS feeds, use your social network for research and job opportunities, and share/edit a document with your team.
Register online.

  • January 26: 4:30-5:30, Sage Hall Room 333
Introduction to Bloomberg
Bloomberg is one of the world’s premier financial databases and provides extensive coverage of global financial markets. Learn how to navigate Bloomberg’s unique command system. Topics covered include codes, how to find them, and how to get help. Attendance to this workshop is limited in order to have hands-on time with the database.

Please note: This workshop is designed for those with limited or no previous Bloomberg experience. If you are already familiar with Bloomberg and would like to learn more about a particular topic, please schedule a consultation with a member of the Management Library reference team.
Register online.
  • January 27: 4:30-5:30, Parker Center
  • February 3: 4:30-5:30, Parker Center
  • February 10: 4:30-5:30, Parker Center
Business Collaboration 2.0: Wikis
Has document management been a nightmare for your team? Learn how working the "wiki" way can streamline your day-to-day flow. Our 30-minute hands-on workshop will demonstrate the most popular uses of this valuable tool for business collaboration. Laptop recommended.
Register online.
  • February 2: 4:30-5:00, Sage Hall Room 333
Building Better Business Plans
Writing a business plan? This workshop provides time-saving research strategies and demonstrates key resources used in successful business plan writing. This class will overview resources that: provide industry trends, identify competitors, and assess your customer market. Laptop recommended.
Register online.
  • February 2: 5:00-6:00, Sage Hall Room 333
  • February 23: 4:30-5:30, Sage Hall Room 127
B2B Market Research
When new technologies make bold promises, what information helps you discern the hype from what’s commercially viable? Where do you go to research the business value for B2B products and services? Learn how to use top industry databases for B2B expert analysis and research data. Find visual snapshots of your market's direction, maturity and participants. Laptop recommended.
Register online.
  • February 9: 5:00-6:00, Sage Hall Room 333
Business Collaboration 2.0: Blogs
Whether you are managing a job search or managing a business, the blog universe cannot be ignored. As your employers, customers and rivals have already figured blogs out, mastering this channel is no longer a business elective, it's a prerequisite. Take our 30-minute workshop to learn about types of blogging relevant to you.
Register online.
  • February 11: 4:30-5:00, Sage Hall Room 127
Business Collaboration 2.0: RSS
RSS is great for keeping up-to-date with the news. But did you know that it can also be used for improving corporate communication, brand appeal and competitive intelligence? Take our 30-minute workshop to learn how savvy marketers and innovative business owners creatively use and publish RSS feeds. Laptop recommended.
Register online.
  • February 16: 4:30-5:00, Sage Hall Room 127
Interview Preparation: Research Makes the Difference
Do you want to be well-prepared at corporate briefings? Are you starting out in your search for a job and aren't sure where to begin? This class will give you hands-on practice using the best tools for company and industry research. Whether you're looking for a summer internship or beginning an independent job search, this class is for you. Laptop recommended.
Register online.
  • February 16: 5:00-6:00, Sage Hall Room 127
  • March 4: 4:30-5:30, Sage Hall Room 131
Consumer Market Research
This hands-on class for consumer market research will demonstrate the best resources for researching market share, brands, and consumer expenditures. Databases that will be demonstrated include: Mintel (consumer market trends), Euromonitor Passport (international markets), SimplyMap (US market data by geography) and Simmons' Choices 3 (brand-level data).
Register online.
  • February 17: 5:00-6:00, Parker Center
Bloomberg Launchpad & Excel API – How to Track and Download Data
This introductory workshop will show the basics of how to use Bloomberg Launchpad and Excel API. These functions will allow you to track and pull data in Bloomberg. Attendance to this workshop is limited in order to have hands-on time with the database.
Register online.
  • February 24: 4:30-5:30, Parker Center
Business Collaboration 2.0: Social Networking
Our 30-minute workshop will show different ways of interacting with your network online. Whether you are looking to brand yourself, make money, or fill critical positions, professional networks like LinkedIn are full of business opportunities. Laptop recommended.
Register online.
  • February 25: 5:00-5:30, Sage Hall Room 127
International Business Resources
Being successful in the global business environment requires you to stay informed. Learn how to find economic indicators, international company, market and industry data, and country risk ratings. Laptop recommended.
Register online.
  • March 2: 4:30-5:30 Sage Hall Room 127
Business Collaboration 2.0: Social Bookmarking
Are sites like del.icio.us already helping you manage your bookmarks? Go a step further and learn how to use this tool to position yourself professionally. This 30-minute hands-on workshop will demonstrate different ways social bookmarking can increase your exposure to target customers and help you monitor your target market. Laptop recommended.
Register online.
  • March 11: 4:30-5:00, Sage Hall Room 127
Workshop Materials

Workshops and events at other Cornell libraries can be found on the Library Events Calendar.

Information about the LSP program can be found on the Program for Leadership page of the Johnson School web site.