Objective 5. Secure the resources to meet CUL’s goals and objectives.
Increase the funds coming from individual and corporate donations and from foundations and other granting agencies.
Implementation
- Identify and communicate library campaign priorities.
- Review funding potential of external agencies.
- Identify 10 foundations not approached within the past 2 years and match up with their priorities.
- Obtain permission to approach certain agencies if necessary.
- Link to university campaign priorities and coordinate all donor and external foundation efforts with the university campaign.
- Determine if development staff needs to increase in size for the campaign and if the university would help pay for it.
- Focus the work of Library External Relations on the campaign and developing new contacts.
- Consider sending members of LMT on the campaign trail.
- Have the University Librarian increase the amount of time spent on fund-raising (10-20% during campaign) and contacts made.
- Cultivate emeritus faculty and the local community—consider seminars on library services and perhaps more-focused ones, such as “How to Preserve Old Photographs.”
- Cultivate class officers for class reunion gifts.
- Get more involved with parents and faculty groups in addition to reunion activities.
- Meet with chair of Library Advisory Council and establish sub-committee to focus on fund raising.
- Have ‘Internet café’-type availability to library computers for Trustee/Council Weekend with appropriate opportunities for giving identified; also have PR presence in trustee/council information packets.
- Develop support for grant writing.
Potential Partners
Library Advisory Council.
Measures of Success
Increased external funding by 20%